The new TEGG logo flows as one piece, save for the period, which has been intentionally moved to the front of the word to reinforce the idea of preventative maintenance. Safety traditionally acts as ‘punctuation’ for electrical projects, coming at the end of the work, but TEGG changes that, and this mark represents that. The words seamlessly flow together to reinforce a TEGG inspection's step-by-step process.
The branding for the conference will largely feature the new TEGG logo, paired with a matching “Contractor Conference” underneath while maintaining a rectangular shape to stay bold and sturdy. The additional visual element will be a hand outstretched in thermal view.
Note: this is an entirely hypothetical design intervention project. Not affiliated with TEGG.
